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Series Premiere Makes STAR WARS REBELS Disney XD’s #1 Animated Series Ever with Over 1 Million Total Viewers

Star Wars Rebels Disney XD

Star Wars Rebels Disney XD

Following its 6.5 million Total Viewer global movie premiere weekend, Monday’s premiere telecast of the original series “Star Wars Rebels” became Disney XD’s #1 original animated series debut in the channel’s more than 15 year history in Total Viewers (delivering 1.03 million), and its biggest primetime animated series launch ever among Kids 6-14 (481,000/1.3 rating), Boys 6-14 (369,000/2.0 rating), Kids 6-11 (356,000/1.5 rating) and Boys 6-11 (283,000/2.3 rating).

· “Star Wars Rebels” registered solid increases over year-ago time period levels (10/14/13) among target boys, including by 11% in Boys 6-11 (283,000 vs. 256,000) and by 48% in Boys 2-11 (379,000 vs. 256,000).

15+ year history includes 10 years branded as Toon Disney

Source: NMR, final national U.S. ratings, 10/13/14, Live + Same Day. Series premieres ranked among all Disney XD/Toon Disney premieres (10/2/00-10/13/14).

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