GOSSIP GIRL Launches Social Game
Warner Bros. Interactive Entertainment announces the studio’s expansion into social games with the launch of Gossip Girl: Social Climbing, a new game playable on Facebook. Based on the popular Warner Bros. Television series Gossip Girl — airing Mondays 9/8c on The CW Network and returning with all-new episodes on January 24 — the game is free and accessible for everyone to play.
“We recognize Facebook is a very important, growing platform for games, and for our first step in the space we have made a fun game for the hugely popular franchise Gossip Girl,” said Martin Tremblay, President, Warner Bros. Interactive Entertainment. “Working with Warner Bros. Television, we are creating new categories of social games with built-in appeal to their extensive fan base.”
“After four seasons, more than 80 episodes and close to eight million Facebook fans, Gossip Girl remains a pop culture phenomenon. Fans will relish the Gossip Girl: Social Climbing game play, where they earn rewards by attending virtual fashion shows, sample sales, club openings and classic events like the Assassin Party and Sweetheart Ball with their favorite characters, including Blair, Serena, Chuck and Nate,” said Lisa Gregorian, Chief Marketing Officer, Warner Bros. Television Group. “I just went to my closet and picked an outfit for tonight’s Club Opening at Ransom!!!”
In Gossip Girl: Social Climbing, published by Warner Bros. Interactive Entertainment and developed by Arkadium, fans can participate in the scandalous lives of privileged young adults in New York City. Players earn points to climb the social ladder of Manhattan’s elite by attending events, being spotted with the right people and dressing in fashionable attire. Gamers can accomplish social agenda missions such as attending parties with friends, flirting with a mysterious stranger, and unleashing one’s wild side to get noticed by “You know who”- be careful though, push it too far and social climbers might get kicked out of the event. Players can also purchase in-game items to boost their progress and complete higher level missions.
Join the thousands of players – and growing – who are climbing the virtual social ladder and living out the scandalous lives of Manhattan’s elite in Gossip Girl: Social Climbing. The game can be found at http://www.facebook.com/gossipgirlsocialclimbing. Players can also access the game on the official Gossip Girl Facebook fan at http://www.facebook.com/GossipGirl as well as on the official CWTV website for Gossip Girl at http://www.cwtv.com/shows/gossip-girl.