Burn Notice Season 2 Premiere Ratings On Fire
Following are comparative highlights:
Compared to the series premiere of BURN NOTICE last summer the season two premiere was up +23% in P25-54, +19% in P18-49, and +35% in total viewers.
Compared to the full season one average of BURN NOTICE the season two premiere was up +30% in P25-54, +25% in P18-49, +7% in P18-34 and +33% in total viewers.
BURN NOTICE was by far the #1 cable program on Thursday night, and made USA the #1 cable network for the night among both P18-49 and P25-54.
USA was the #2 network in all of TV in the 10pm hour behind only NBC, beating original programming on CBS and ABC in both P18-49 and P25-54.
BURN NOTICE is the #2 original scripted series telecast among P25-54 on cable for the year, behind only the MONK season finale in 1Q08.
The BURN NOTICE second season premiere exceeds Lifetime's Army Wives' second season premiere among P25-54 by +9% and total viewers by +19%.